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This web site has the following in the web site, "We are a unique shopping experience dedicated to bring you the quality, sophistication and selection in fine gifts and accessories, as well as the online convenience and security that you deserve." We noticed that the web site also stated " So whether youre new to the world of highly scented candles or a veteran candle connoisseur, weve got something absolutely wonderful for you! We carry over 100 scents and many color variations." It also said " We also offer an extensive line of novelties such as Tealight oiltart warmers, Electric oiltart warmers." The header had precious as the highest ranking optimized keyword. It is followed by minutes, precious minutes, and perfect which isn't as ranked as highly as precious. The next words preciousminutes.com uses is unique. idea was included and might not be understood by search crawlers.